Sherpa Hossainy's Blog

Toshiba opens Yangon branch

Posted in Investment, Myanmar, Technology, Yangon by Sherpa Hossainy on July 10, 2013

 

Published in Myanmar Business Today (Vol 1, Issue 23) on July 11, 2013

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Japanese electronics giant Toshiba last week in Yangon opened a branch office of their Singapore-based subsidiary, Toshiba Asia Pacific Pte Ltd, to establish a stronger presence in Myanmar.

Toshiba said in a release that the company will fully leverage “our technological progress and leading edge product capabilities to offer Myanmar people a better future.”

“Toshiba is delighted to make this new step forward in Myanmar,” said Hidejiro Shimomitsu, corporate senior executive vice president of Toshiba Corp. “We hope to contribute to Myanmar’s development across our product lines, from infrastructure solutions to home electronics. Our home appliance business in Myanmar started since the 1980s via distributors and our automatic washing machines are still the most popular brand in Myanmar.”

“Toshiba can support providing stable power generation and transmission solutions that provide the backbone for economic growth in Myanmar,” Tetsuya Yoneda, chief representative of the Yangon branch office, said.

“Currently in Myanmar, the power distribution per population is still limited to 25 percent, and this is planned to be expanded in the coming years. Toshiba has supplied equipment for Sedawgyi hydropower plant in 1985, and we aim to contribute more to the country infrastructure,” he added.

Toshiba said ensuring sustained growth will require broad investments in social infrastructure, including power generation and distribution, and Toshiba’s Yangon branch office will investigate the market and promote business in social infrastructure and other areas, such as consumer products.

Founded in 1875, Toshiba operates a global network of more than 590 companies, with 206,000 employees and annual sales of over 5.8 trillion yen ($61 billion).

 

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