Sherpa Hossainy's Blog

Microsoft appoints market development partner in Myanmar

Posted in Business, Computer, Investment, IT, Myanmar, Software, Technology, Yangon by Sherpa Hossainy on July 10, 2013

Cites close collaboration with local experts as key to ensure sustainable economic growth

Published in Myanmar Business Today (Vol 1, Issue 20) on June 20, 2013

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American IT giant Microsoft announced that it has appointed local IT company Myanmar Information Technology (MIT) as its first market development partner to grow its presence in Myanmar.

MIT will be responsible for expanding the Microsoft ecosystem in the country and work with local businesses and government to provide ICT solutions that will drive greater economic growth.

Jamie Harper, Microsoft’s general manager of Southeast Asia, said on the sidelines of the World Economic Forum on East Asia in Nay Pyi Taw, “Microsoft is delighted to be forming this partnership in Myanmar. I am excited by what the future holds for Myanmar, a future we believe technology will be a vital part of.”

Describing Microsoft’s entry into Myanmar and other emerging markets, Harper said that there is no ‘one-size-fits-all’ formula for ensuring success, but the company is committed for the long haul in Myanmar.

“Microsoft’s business is built on partners. Understanding the nuances of conducting business in each and every market we invest in is critical. That’s why we focus on building sustainable partnerships with local experts. A strong local ICT industry and robust partner network can create a positive impact in any country.”

Currently the largest software company in Myanmar, MIT was founded in 1997 and is a co-founder of the MICT Park with the Myanmar ICT Development Corporation. The company has more than 300 employees.

Dr Tun Thura Thet, chief executive of MIT, said, “We are very proud that Microsoft chose MIT to be its market development partner in Myanmar and we are very excited to build upon a long and fruitful relationship that will benefit our country. I believe Microsoft’s global experience and solutions will be invaluable in building the Myanmar ICT industry.”

Market intelligence firm IDC expects IT spending in Myanmar to reach $233.56 million by 2016, representing a compound annual growth rate of 16 percent between 2011 and 2016.

Harper said, “We believe that only through working closely with the public and private sector, can technology be part of the national agenda and play its role in ensuring competitiveness and capacity building.”

Microsoft has more than 28,000 partners in Asia Pacific. These companies generated nearly $125 billion in revenues, according to an IDC study. The study concluded that for every $1 that Microsoft generated in Asia Pacific, its partners generated more than $10.

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